Introducing the #KEEPONBEINGYOU mannequins

F*ck perfection, it doesn’t exist.

As part of our #KEEPONBEINGYOU campaign and our ongoing mission to inspire babes the world over to love themselves.

So say hey to our #KEEPONBEINGYOU mannequins! Featuring natural body features like stretch marks, freckles and vitiligo, our mannequins can be seen at our Bluewater and flagship Westfield Stratford store.

Here’s what you’ve been saying about our new manne-queens:

Discover the #KEEPONBEINGYOU campaign

All mannequin photography by Kelcie John-Lewis